One of the biggest issues in the massage profession is that many employers of massage therapists will incorrectly classify their workers as independent contractors when they really should be employees. It is important that you understand the difference between the two and know how to use this in your favor when looking for a job […]
Why is the massage profession so far behind in getting massage recognized as health care?
Massage therapists in WA State have been able to bill health insurance since around 1999. How is it that the other states lag behind in being integrated into healthcare? How is it that WA State massage therapists are so far ahead of all of the other states as far as being involved in Health Care? […]
Massage Business Basics
Understanding Massage Business Basics will help you in creating a strong foundation for your massage business. Reading and learning everything you can about business will be an ongoing process and it will never end. There is always something new to learn. Here are some of the business basics to get you started: Figure out Your […]
Groupon or not to Groupon – that is the question.
Groupon and group buying is becoming the new online marketing tool for many companies. The group buying process is offered by many companies like Groupon.com, livingsocial.com, amazon local and mycouponbuilder.com. (There are also many others!) Offering massage services through one of these companies can drive clients to your door but it can also be at […]
Massage Business Plans
When starting a massage business you can start with a simple massage business plan to help you gather your thoughts and ideas about what you see for yourself and your massage business. As a sole proprietor, doing this once a year or more if needed can help keep you on track for starting and building […]
Massage in Healthcare?
Massage Therapy wants to be Medicine – that’s part of the title of a past article in the Wall Street Journal article – Don’t call it pampering: Massage wants to be medicine. Massage Therapy is Medicine. Massage Therapy is Health Care and wants to be part of health care. Clients want it. Massage Therapists want […]