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I spend most of my social media time on Facebook and over the many years I just find it so fascinating the way people interact with each other. I wrote about this a long time ago, and it just continues to become more interesting. I learn so much about myself from watching and participating in […]

As a long time advocate for billing insurance as a way to keep your practice full during any kind of economy, I am officially announcing I am not taking any insurance in my personal practice anymore. After 34 years of taking insurance, the time has come to move my business to a totally cash practice. […]

You have probably noticed it is getting more and more difficult to get a post on Facebook to be seen by your followers. That is because in the past few years, FB has been tweeking their algrithims. The average organic reach is a mere 5.2% and that is according to very recent studies by Hootsuite […]

I have had the luxury of being able to stay home during the last 18 months and now am headed back to the office to rebuild my massage business. I did work one day a week seeing a few of my regular clients. I have my office in downtown Seattle which has been hit hard […]

I attended a webinar on Sunday that had some speakers on alternative business models for massage therapists. The first one was called Direct Primary Care which is a type of conceirge medicine where patients/clients pay a monthly or yearly fee to have last minute access to their physician and more personalized care since it does […]

In March, the Federation of Massage State Boards announced (PDF): Read the full article at Massage Therapy Nexus