Have you ever had a really, really Ggrreat massage – one where you get up off the table and exclaim – Wow, Holy Moley, What just happened? What did you do to me? I have only had 2 in 34 years. Yes. I am talking really really great. What made it great? Massage therapists often […]
MPB
18 years of writing about things I have learned about building a massage business is about to come together with the release of the book – Massage Practice Builder. It is a collection of all of the pages of this website with a few added insights. It includes all the info on practice building and […]
Massage, Prostitution and Human Trafficking.
The words Massage and Massage Therapy have often been used by prostitutes (Illicit Massage Businesses, Illegitimate Massage Businesses or aka Brothels doing business as massage therapists) as a cover for their illegal prostitution businesses. Even today, legitimate massage therapists are thought to be giving ‘happy endings’ despite the progress we have made in the profession […]
Liability Insurance or Professional Association?
Liability insurance for massage therapists is required in most states. It is a necessary business expense to protect your business and property. There are many different groups offering massage liability insurance so it is important to compare and contrast the various plans to make sure you get the coverage that is best for you. The […]
Doing what it takes
Starting and running a massage business is not an easy thing to do. So many start and try but get nowhere. Some blame it on their limiting beliefs or that they don’t have the right mindset. The whole concept of mindset is just one theory. Then there is the positive thinking way—just think positive thoughts […]
Lessons from COVID-19
As we work our way through this unprecedented pandemic, what are we learning about the massage therapy profession? I am sure there will be more things as this virus spreads on and on. Massage schools were already struggling to attract new students before the pandemic. Schools have moved to some online classes. Could massage school […]