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You are here: Home / Massage Business Basics / Top Tech Tools

Top Tech Tools

January 27, 2016 By Julie Onofrio Leave a Comment

It is time – non-tech savvy massage therapists to get on board!  Technology can save you so much time and energy.  Don’t be afraid!

If you feel like you are overwhelmed by it all, just take one thing at a time.  There is a bit of a learning curve that will take time but the advantages far outweigh the benefits.

Online Scheduling

The first thing you will want to think about is online scheduling.   I was resistant to online scheduling for so long I couldn’t believe how much time it saved me.  I never have to call anyone and wait for return phone calls to fill my schedule.  It makes it so convenient for people to see your availability and schedule anytime.  Many companies have open work environments making privacy an issue meaning people can’t openly call to make their appointments because the whole office will hear them!   Here is more on how to choose an online scheduling system.

Credit Card Processing

If you haven’t gotten on this one yet – you don’t know what you are missing. Higher tips will outweigh the low cost of processing fees.   You don’t have to go to the bank to deposit checks.  The money is deposited directly into your checking account the next day usually (depending on time of transactions for that day).
Squareup.com is the most popular.  You can also get $1000 worth of processing fees free when you sign up through this link.   You can also get an additional $1000 free every time you refer another person to sign up for a new account!  You can refer as many people as you want!

Websites that Work

Google is in the business of finding the best information for their searchers.  They want the information to be the most recent, the most informative while also providing the best user experience (fast loading times, mobile websites, easy to read and navigate.)   When people search for ‘massage your city’ and they find your website – they are already your ideal client – they already value massage and are looking for massage.  Your website needs to be on the first page of Google result for the best chances of getting new clients.  It will also need to make people want to click on the listing.  The best way to do that is to learn everything you can about building websites.  You can do that with SBI!  It isn’t just about hosting – it is about building an online business.  They will also teach you how to make money with your website.  Learn more about Massage Websites.

Website building/hosting and Search Engine Optimization.  Includes email newsletter system.  SBI! (Site Build it!)

Email Newsletters

www.mailchimp.com – It is free!  Keeping in touch with you clients is really a challenge these days with so many ways and social media taking over things, it can be difficult to get your message out to clients.  You can use social media but that is hit or miss as to who sees the posts.  Email newsletters are often left unread also.  The key is once again writing engaging content and sending out your newsletter to keep in touch.

Online Insurance Billing

Free and easy to use.  They will train you in using their system.  www.officeally.com

 

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